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From £300 setup, then per lead · Covering the UKGoogle Local Services Ads
The 'Google Guaranteed' or 'Google Screened' listings that appear above the map pack for many trades and professions. You pay per lead rather than per click, and the badge itself lifts trust. Getting through Google's checks is the hard part.
We'll call you within one working day to confirm a couple of details, then your audit lands in your inbox within 48 hours. Nothing else to do for now.
The service is filled in for you. Add your business type, budget and postcode and we'll audit this first.
What's included
- Eligibility check for your trade and area
- Application and background, insurance and licence checks handled
- Profile, service list and job types set up to match the searches
- Budget and bidding set for your target cost per lead
- Reviews linked from your Google Business Profile
- Weekly lead review and disputes for leads that weren't genuine
What we check first
- Is your trade eligible for LSAs in the UK yet?
- Do you have the insurance documents and, where required, licences Google asks for?
- How many reviews does your Google profile have (it feeds the LSA rating)?
- What's a lead worth to you, so the budget makes sense?
- Are competitors already running LSAs in your area?
These are the questions your free audit answers before we quote.
Google Local Services Ads
| Inner London | £390 |
| South East | £330 |
| Midlands | £300 |
| North & Yorkshire | £285 |
| Wales, Scotland & NI | £275 |
Related services
Google Ads for Local Businesses Google Business Profile Optimisation Review Generation and Management Call Tracking Setup All servicesNot sure this is the one you need?
The free audit tells you which three or four things would make the biggest difference first, and whether this is one of them.
Run the free instant scanHow it works
From free audit to the phone ringing
Three steps, no jargon and no long contract.
Free audit
Send the form above. Within 48 hours you get a plain-English report on why the businesses above you rank where they do, and what it would take to pass them.
Local plan
A fixed-price plan for your town and your trade. Nothing padded out. You see every task, what it costs and what it's for before you agree to anything.
Rankings, leads, calls
We do the work, track your map-pack and organic positions every day, and report calls and enquiries monthly. No minimum term after the first three months.
Testimonials
What clients say
Reviews are quoted with permission and attributed by business type and area rather than by name.
“We went from nowhere to the top three on the map for “emergency plumber” in our town inside four months. The phone tracking was the bit that convinced me it was working, not just the ranking screenshots.”
Plumbing company Lancashire“Our Google profile had been suspended for weeks and two other companies couldn't get it back. These guys had it reinstated in nine days and then tidied up every listing we had online.”
Dental practice West Midlands“Honest about what would and wouldn't move the needle. They told us not to bother with two things we'd been paying another agency for. Bookings from Google are up about a third year on year.”
Independent restaurant Greater ManchesterFAQ
Google Local Services Ads: questions people ask
Anything else, use the contact form below and we'll answer the same working day.
Which trades can use Local Services Ads in the UK?
The list grows, and currently covers most home services (plumbers, electricians, cleaners, locksmiths, roofers), plus some professional and care categories. We'll check yours before you pay anything.
What does a lead cost?
It varies by trade and area, typically £10–£40. You set a weekly budget and can dispute leads that aren't real.
Do LSAs replace SEO?
No. They sit above the map pack and cost per lead; the map pack is free once you're in it. Most businesses run both.
How long does approval take?
One to four weeks, mostly waiting on Google's checks.
Contact
Talk to us about your area
Prefer to ask a question first? Send it here. We reply the same working day, and nothing you send is passed to a partner unless you ask for an audit.